We’re excited to invite you to our upcoming speaker session!
📅 Event Date: May 28, 2026
🎯 Topic: From Analysis to Action, the power of Storytelling
🎯 Topic: From Analysis to Action, the power of Storytelling
In today’s fast-paced and complex environments, Business Analysts are expected to do more than just analyze. They must influence decisions and drive meaningful change.
This session explores how storytelling has become a critical skill for modern Business Analysts. Far from being a “soft skill,” storytelling is a powerful technique to clarify problems, align stakeholders, and translate analysis into impactful, executive-ready insights.
💡 What you’ll learn:
✅ How storytelling enhances stakeholder alignment and decision-making
✅ A simple structure to turn analysis into clear, action-oriented narratives
✅ Practical ways to apply storytelling in elicitation, prioritization, and recommendations
✅ How storytelling enhances stakeholder alignment and decision-making
✅ A simple structure to turn analysis into clear, action-oriented narratives
✅ Practical ways to apply storytelling in elicitation, prioritization, and recommendations
🎤 Speaker: Marcus Udokang
Marcus Udokang is a Business Analyst Consultant, Writer, and Speaker. As Principal at Aivaz Consulting, he helps clients drive enterprise transformation across ERP, SaaS, CRM, and integration projects. He has delivered transformation initiatives across industries including financial services, energy, fintech, real estate, and event management.
Marcus Udokang is a Business Analyst Consultant, Writer, and Speaker. As Principal at Aivaz Consulting, he helps clients drive enterprise transformation across ERP, SaaS, CRM, and integration projects. He has delivered transformation initiatives across industries including financial services, energy, fintech, real estate, and event management.
With expertise in IT service management, project delivery, and business transformation, Marcus brings practical insights on how to turn complexity into clarity.
He also hosts The Inquisitive Analyst podcast, where he explores the evolving role of business analysis through conversations with global practitioners. Marcus is also the co-compiler of the book The Evolving Analyst, an anthology featuring insights from 47 authors on how business analysts are driving transformation. He holds an MBA in Information Technology.
🔗 LinkedIn: linkedin.com/in/marcus-udokang/
▶️ YouTube: @TheInquisitiveAnalyst
▶️ YouTube: @TheInquisitiveAnalyst
Join us to learn how to communicate with influence, bridge business and technology, and elevate your role as a Business Analyst.